Hello and welcome to The B-Side, a mastermind group for entrepreneurial women! On the first of each month, I share my business-related goals, challenges, and triumphs while inviting you to do the same! I’d love for you to join me; you can learn more about participating by clicking here.
I am SO glad it’s March! Definitely ready for some warmer weather. As we move into the last month of the 1st quarter of 2015, here’s how I did in February :
Last Month’s Results
- Get my business “foundation” in place. I did not totally finish getting my business foundation in place because this was (is?) a way bigger project than I anticipated. I will definitely be working on this all through March, possibly through April as well. If you haven’t checked out my last B-Side post, I stated that I wanted to get some “foundational” things in place to move my business forward. Thing like – completing my “work with me” and product pages, updating my LinkedIn profile, getting my email marketing system in place, opening a new bank account in the name of my LLC, etc. In February, I did a good job setting up my email marketing system (side note: if you have any kind of business online, having an engaged email list and an email strategy is crucial for you business. I’m kind of mad it took me this long to learn that but I digress…) and re-writing my bio but that’s pretty much all I got to. Next month I want to make greater progress in getting my “foundation” items in place.
Create and follow an editorial calendar for my newsletter. I did really good with this goal last month! Many of my subscribers are telling me they are enjoying my regular emails. I even relaunched my #NoExcusesChallenge for March, which is an email challenge for my readers. Maintaining regular email newsletters for my list is something I will definitely continue next month.
- Post everyday (or nearly everyday) on Instagram. This was a complete fail. I did post more on instagram but definitely not everyday. Honestly, I set this goal because I thought it would be great for marketing (and it is) but I abandoned it early on in the month because I focused my attention to another marketing strategy, which I’ll talk about under “what went well” below…